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AssetTag

Bluetooth Tag for Location Anchoring and Proximity Visibility

Mike Cadavida avatar
Written by Mike Cadavida
Updated over 2 weeks ago

The AssetTag is a compact Bluetooth tag that works alongside AssetTrack and AssetTrack Charge devices to enhance location intelligence. It can be associated with either a fixed location (e.g., warehouse, site entry) or with an asset (e.g., trailer, pallet), depending on your tracking needs. When a compatible tracker comes into Bluetooth range, the platform displays either the fixed tag location or the tag’s asset location—giving you smarter proximity-based tracking without relying on GPS alone.


🔋 Key Features

  • Up to 4 Years of Battery Life
    Powered by a replaceable lithium coin battery for long-term deployments.

  • Bluetooth 4.2 Compatible with 5.1 Devices
    Communicates reliably with GPX tracking devices via BLE.

  • Compact & Rugged
    IP67-rated for industrial durability; easy to mount via hang, screw, or sticker.

  • Versatile Tag Behavior
    Can be assigned to a fixed location or mobile asset for flexible tracking logic.


⚙️ Specifications

  • Main Chip: Nordic nRF52811

  • Bluetooth: 4.2 (hardware-compatible with 5.1)

  • Range: Up to 80 ft

  • Power Supply: Replaceable 1000mAh CR2477 lithium coin battery

  • Average Current: 21µA (default, without 3-axis sensor enabled)

  • Lifetime: Up to 4 years

  • Waterproof Rating: IP67

  • Weight: 33.5g (with battery)

  • Size: 70mm (2.76 in) × 46mm (1.81 in) × 21mm (0.83 in)

  • LED Indicator: Single red LED

  • Button: Inner mechanical push-button for power on/off

  • Mounting: Hang, screw, or sticker

  • Color: Grey


🌡️ Environmental Specs

  • Operating Temperature:

    • General: -20°C to +60°C

    • Extended: -40°C to +85°C (customizable)

  • Storage Temperature:

    • Without battery: -20°C to +70°C

    • With battery: 10°C to +25°C

  • Humidity: 0% to 95% (non-condensing)


Certifications

  • USA: FCC

  • Europe: CE-RED, CE-LVD, CE-EMC, REACH, RoHS

  • Other: Additional certifications available upon request


🧭 Ideal Use Cases

  • Tagging dock doors, warehouse zones, or yard boundaries

  • Pairing with mobile assets like trailers or containers

  • Proximity-based visibility for trackers that enter or exit a geofenced area

  • BLE-assisted indoor or low-GPS tracking scenarios


🔗 Learn More

For full specifications and commercial details, visit the AssetTag product page.

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